Kuoppaharjun tila

Kuoppaharjun tila is a small family-owned farm located in Siilinjärvi, Finland. They produce Oyster- and Shitake mushrooms and honey. Their products are highly regarded by local restaurant owners and consumers alike. However, their their branding didn't reflect that fact. This rebranding set out to change that.

I worked on this project for five months together with four other students at Oulu University of Applied Sciences. My role was team leader and creative director. My main responsibilities were planning and organizing things, managing the team and being in charge of the creative direction. I also built all the packaging mockups, took product photos, ordered prints and made a style guide document.

A social media and marketing strategy was made for the client, along with a new website and social media accounts. Kuoppaharjun tila can be found on Instagram and Facebook. The website can be seen here.

A marketing video that lets you learn about Kuoppaharjun tila and it's owners.

We held an exhibition in Robert's Coffee Oulu where we showcased the finished work.

We were awarded a diploma for our work by Oulu University of Applied Sciences.